Swarmcast Expands Availability of its Autobahn Accelerator to Support Veoh.com

"Autobahn Accelerator, the free tool that boosts download speeds for online videos, is now available for Veoh.com. Autobahn Accelerator enhances the user experience for Veoh subscribers by providing faster video loading and more reliable streaming of bonus content, television shows and movie previews, including NBC’s “Heroes,” Showtime’s “Weeds” and Lionsgate’s “Good Luck Chuck.”

Autobahn Accelerator for Veoh has been developed by Swarmcast, the provider of multi-source streaming technology for high-quality online video delivery. It is the third in a series of accelerators from Swarmcast and follows the launch of Autobahn Accelerator for iTunes and MySpaceTV earlier this year.

Users that download the latest version of Autobahn Accelerator will significantly reduce the download times of music, movies, TV episodes and other videos from the iTunes store, and improve streaming performance on MySpaceTV and Veoh.com. Autobahn ensures reliable streaming, minimizing both the frustration of waiting for videos to start and re-buffering, even over a wireless network. By installing the Autobahn Accelerator for Veoh once, users can increase the streaming rate of videos hosted on Veoh.com as well as videos hosted by Veoh and embedded on sites throughout the Internet by up to 15 times faster than before.

Autobahn Accelerator applications can be installed easily in seconds. Autobahn Accelerator runs in the background, automatically accelerating downloads of music or videos from supported sites. The tool is completely free of adware and spyware. Autobahn Accelerator is currently available for users with Windows 2000, Windows XP, and 32-bit Vista, running Internet Explorer 6 and 7, as well as Firefox. It will soon be OS X compatible.

Swarmcast’s Autobahn Accelerator utilizes patent pending technology to optimize consumers’ broadband connections by creating multiple connections to the requested content, and downloads it over those connections in parallel. By creating multiple connections, Autobahn allows downloads to approach the maximum inbound rate of a user’s broadband connection."

Source: StreamingMedia

Ambarella Announces the Introduction of a New Video Codec Chip

"Ambarella has announced the introduction of a new video codec chip to its product line. The Ambarella AmbaCast 3000 processor is targeted for broadcast applications and can encode full 1080x1920 HD resolution at 60 frames per second. It more than doubles the processing power of its precursors and will enable broadcasters to increase picture quality at lower power consumption and with a reduced form factor, the company said.

The chip can accept uncompressed video at rates greater than 3 Gbps and produces H.264-compliant main and high-profile streams at bit rates as low as 4 Mbps in 720p and 1080i formats, and as low as 6 Mbps with 1080p video. It incorporates a spatio-dimensional three-dimensional noise filter with full-range motion compensation.

The AmbaCast 3000 processor has been selected by Harmonic, a technology supplier to cable, satellite, telecom and terrestrial operators, to be incorporated in the company’s next-generation H.264 encoder product. The new device can also function as a decoder."

Source: TV Technology

Tools for Media Production

"The Tools for Media Production project is developing a distributed system for film and broadcast work which will offer seamless exchange of data between film and television production.

This will allow productions to prepare content in an integrated production, postproduction, and archiving environment for a variety of output formats, such as Digital Cinema, television, HDTV and mobile display devices.

The technologies for the project are being developed by the Fraunhofer Institute for Integrated Circuits IIS, the Institut für Rundfunktechnik (Institute for Broadcast Technologies IRT), CinePostproduction Bavaria Bild & Ton, Audio Video Technologies, Dalet, IRIDAS and associate partner Bayerischer Rundfunk. The objective of the project is to develop tools, interface solutions and formats which will allow access and data exchange among production systems.

To date this type of interoperability has been a significant challenge – even within dedicated film or broadcast production workflows – due to the wide variety of technologies and formats available. A modular approach in the new production environment will simplify the work of content creators and production companies in generating a variety of media outputs.

The scalability of data formats such as JPEG2000 and H.264 will be employed both in the production and porting of content to various distribution channels. Automated metadata generation will allow for efficient media and asset management and the automatic transcoding of content into final delivery formats. One of the advantages of a comprehensive solution is that it ensures optimal quality for each output format. The use of an open architecture means savings in production costs. In addition, production work, whether for film or broadcast, can focus on the quality of the content. The transparent content management and data exchange of the new production system will provide greater investment security for both users and vendors.

The plan envisions the development of a distributed production system which will include both the creation and processing of images, multiple sound channels, and metadata – as well as integrated asset and rights management solutions. The project is scheduled for completion in early 2008."

Source: Fraunhofer Institute for Integrated Circuits IIS

FileCatalyst integrates with Omneon MediaGrid

"Unlimi-Tech Software today announced that the FileCatalyst wide area file transfer product is now fully integrated with the Omneon MediaGrid active storage system. The integration of FileCatalyst technology allows the fastest possible transfer of video assets to and from a MediaGrid system over a wide area network (WAN)."

Source: BroadcastEngineering

SGT Integrates MXF Into Its VEDA Software Suite

"SGT has confirmed its determination to offer customers the most seamless, open and dependable workflow by partnering with MOG Solutions to keep track of all media associated information.

MOG Solutions is a world leader in professional MXF and metadata technology. SGT ingests MXF metadata to make it available throughout the workflow and the media’s life-cycle.

With VEDA’s MXF interface, you now manage your metadata can be seamlessly and efficiently managed. Crucial metadata does not have to be retyped anymore, therefore time is saved to fully secure media operations.

MXF Interface, as part of SGT's VEDA software suite, comes also as a standard feature of SGT’s bundled end-to-end solutions: VEDA 100 and VEDA150.

VEDA’s MXF interface is bound to evolve as new metadata standards and new market demands emerge."

Source: BroadcastBuyer

Panasonic Announces 1080P HD Shoulder-Mount Camcorder

"Panasonic has announced the availability of the AJ-HPX3000, a five-slot P2 HD camcorder capable of producing full-quality 1920x1080 high-definition images, optimal HD recording quality, in a one-piece camcorder. This is the first camcorder to achieve native full HD in 4:2:2, 10 bit without pre filter.

The inclusion of AVC-I (H.264 compliant) gives this camcorder a significantly better compression scheme than the much older MPEG-2 and offers DVCPRO HD quality at half the bandwidth, creating substantial savings in both storage and distribution, not to mention increasing the capacity of P2 mobile storage devices. This means a single 32 GB P2 card can record more than an hour of HD content. With all five slots in use, the HPX3000 can record continuously for more than five hours without the need to transfer content onto a hard drive.

The AJ-HPX3000 uses three newly developed high-density 2.2-million-pixel CCDs, 14-bit A/D conversion and 12-pole matrix colour correction to produce stunning 4:2:2, 10-bit 1920x1080 HD images. Its AVC-Intra recording capability is offered in two switchable modes, 100M mode for near D-5 HD quality, and 50M for situations where high bandwidth efficiency is also important. The camera is 50/60-Hz switchable for use around the world and offers superb 1080 recordings in DVCPRO HD in 30p, 60i, 50i, and at 24p (over 60i) and 25p (over 50i), as well as SD recording in DVCPRO50.

Equipped with five P2 card slots and a side-mounted, 3.5-inch colour LCD monitor, this P2 HD camcorder combines high performance and high reliability, with solid-state P2 technology. Unlike tape- or disc-based systems, it has no moving parts and offers immediate access to recorded digital content for an efficient IT-based workflow. The AJ-HPX3000 is equipped with five 32GB P2 cards to allow extended recording time of 320 minutes in AVC-Intra 50, 160 minutes in AVC-Intra 100, and 160 minutes in DVCPRO HD.

The AJ-HPX3000's performance is enhanced by innovative technologies such as a Chromatic Aberration Compensation (CAC) function that fixes registration errors and minimizes lateral chromatic aberration in lenses. Multiple advanced gamma settings, including VariCam's noted Film-Rec mode, provide filmmakers with versatility when shooting. The AJ-HPX3000 achieves a high F10 sensitivity at 2,000 lux (at 1080i) and a minimum illumination of .064 lux (at +56db gain-up).

The AJ-HPX3000 comes standard with professional input/output options including industry-standard IT interfaces such as USB 2 host and device, IEEE 1394A for high-speed file transfer, line recordings and uploading to nonlinear editing systems, and optional HD/SD-SDI. Features that add flexibility include genlock input for HD Tri-Level Sync or VBS input use, SMPTE timecode, two-wheel optical filters (ND and CC) and an optional HD/SD-SDI input for external line recording.

The AJ-HPX3000 will be available this month at a recommended retail price of 49,900 euros including the five-year limited warranty program."

Source: BroadcastBuyer

RipCode Announces General Availability of On-Demand Video Transcoding Appliance

"RipCode today announced the general availability of its RipCode V4 video transcoding appliance, an innovative, on demand transcoding solution that revolutionizes the way Internet and mobile video is prepared and delivered to consumers.

RipCode’s patent-pending transcoding appliance rapidly processes multiple video files simultaneously for viewing across a variety of media including PCs, mobile phones and iPods. This consolidated, high concurrency processing eliminates the need for broadcasters, syndicators or user generated video sites to pre-transcode and store multiple file formats of their entire video library.

The leading lifestyle portal MySpaceTV is among RipCode’s first customers to complete a successful trial of the RipCode V4 transcoding appliance. This sets MySpaceTV apart as the largest video Web site to address the growing volume of video transcodes using an appliance-based solution.

Until now, video transcoding happened using software solutions that run on servers. These servers, however, are expensive, slow and utilize a disproportionate amount of power and space to keep up with the volume of videos uploaded daily. RipCode is the first company to address video transcoding as a true network appliance, a far more efficient solution for content providers. On average, one RipCode unit replaces 10-20 general purpose servers, saving both space and energy usage. Using best-in-class digital-signal processor (DSP) technology, the RipCode V4 simultaneously supports stream-to-stream, file-to-file, and on demand transcoding in a single appliance for optimal flexibility in addressing a wide range of video application needs."

Source: StreamingMedia

Sony Shows European Version of Solid-state Camcorder

"Sony introduced its PMW-EX1 XDCAM EX HD camcorder to Europeans at IBC2007. The camcroder records on two solid-state compact flash cards. Two 8GB cards ship with the camera, and a 16GB will be available soon. The camera offers switchable bit rates, variable frame rates and three 1/2in CMOS sensors (each with 1920 x 1080 resolution). The camera is being sold under Sony’s CineAlta product line.

Two 8GB SXS memory cards, to be available through Sony or SanDisk, are provided in the PCIExpress form factor with 800Mb/s data transfer capability. Together they provide up to 50 minutes at 35Mb/s and 100 minutes at 25Mb/s.

The camera features high-quality HD image capture, even in low light. It supports both 1080i and 720p acquisition, at 50i as well as native 25p."

Source: BroadcastEngineering

Colour Decision List Plug-in for Autodesk’s Lustre

To carry colour choices through the workflow from production to post, the Digital Intermediate subcommittee of the American Society of Cinematographers has been developing a Colour Decision List (CDL). Functioning like an editor’s Edit Decision List, or EDL, but for colour-grading choices, the CDL is designed to carry the cinematographer’s choices through the digital workflow and increase efficiency.

French-based software developer Cedric Lejeune of Workflowers has been working on a CDL plug-in for Autodesk’s Lustre colour-grading platform. "I have a Lustre CDL plug-in plus a few others currently in development," says Lejeune. "At the moment, the CDL plug-in loads the nine supported values (we are waiting for an official statement for saturation parameter), can edit them, load/save a CDL file and export a 2D LUT to use as an input LUT in Lustre. This can be used in other software, too. "At the moment, the plug-in is in beta and not available to the public, but clients can contact me if they need it now."

Source: BroadcastPapers

Free AviSynth MSU Frame Rate Conversion Filter

This AviSynth filter is intended for video frame rate up-conversion. It increases the frame rate integer times. It allows, for example, to convert a video with 15 fps into a video with 30 fps.

Exchange of BMF-Compliant Metadata in TV Production

"IRT's new data model Broadcast Metadata exchange Format (BMF) in the Version 1.0 is now available.

The aim of BMF (Broadcast Metadata exchange Format) is a uniform, generic model for metadata in the field of television production. The data model maximises interoperability among all broadcasters and production sectors.

BMF provides the universal exchange of metadata in the television production and for this reason BMF will bring down costs and risks when integrating data interfaces. Interested companies can receive a detailed specification of the BMF class model after online-registration."

Source: IRT

EBU's Camera and Codec Shoot Out

"The EBU, along with Germany's IRT, is in the middle of an intensive codec standards examination, looking at the most widely-used camera systems, their compression codecs and the accumulative impact of multi-generation copying. Interim results were presented at an IBC conference session, with the final evaluations due at the end of October.

Thomson/GV's Infinity with its JPEG2000 camera system, Panasonic Broadcast's DVCPRO-HD and AVC-1, Sony Professional's XDCAM HD-422 and Avid's DNxHD codec were some of the new products under evaluation but the work, largely undertaken by a team at RAI's Technology, Research & Innovation Centre led by Massimo Visca, was massively complex when each was compared and contrasted with established legacy systems.

The overall objective was to see how the assorted kit coped with the various picture formats in common use (720p/50, 1080i/25 and 1080p/25), as well as how much image quality headroom was left after up to seventh generation copying. Also in the evaluation mix were storage requirements, network needs and error resilience while not ignoring the cost of storage and transcoding speeds.

Hans Hoffmann, the EBU's senior engineer and chairman of the session, stressed that the study is not to come up with a 'best buy', but to provide "guidance and neutral information" to broadcasters and users.

The scope and breadth of the study is impressive, and embraced short and long GOP (Group of Picture) comparisons, at various bit, pixel, interlaced, progressive and framerates. The complete results matrix for any single camera system when extended down to a seventh generation copy, through 1080i/25, 720p or 1080p/25 - "very comparable" for Sony's XD-CAM HD-422, for example - must be read for the complete picture.

Massimo Vista said that the final reports had all been agreed with each manufacturer, and would be available for EBU members at the end of October."

Source: IBC

Panavision Previews New Lightweight Recorder

"A new dockable recorder for Panavision’s Genesis Super 35 Digital Cinematography Camera System, which reduces the weight of the Genesis camera to equal the lightest 35mm sound camera, received its first public preview at IBC 2007 in Amsterdam on the IBC Big Screen.

The SSR-1 has been designed to reduce the camera’s weight to roughly the same as the lightest 35mm film sound cameras. Weighing only 2.5 kilos (5.5 lbs.) the Genesis SSR-1 recorder is intended for use in handheld, Steadicam and similar shooting situations."

Source: Cinematographer

Video Products Group Announces VS901 JPEG2000 Solution

"Video Products Group (VPG) has introduced the VS901, a JPEG-2000 compression solution that will transmit high-quality HD-SDI signals over existing 270Mb/s networks.

The VS901, the initial offering in VPG’s GIGA-Ventura product line, installs in VPG's Ventura chassis and employs advanced field-programmable gate array (FPGA) technology.

Because of its compatibility with the Ventura product line, the VS901 offers NEBS-3 compliance and straightforward integration with existing VPG and third-party installations. It employs JPEG2000 to achieve subjectively lossless to near-mathematically lossless compression, translating HD-SDI input into SDTI for OC3/STM-1, OC12/STM-4 or 100/1000 Ethernet transmission. For efficient long distance transport, output from the VS901 can feed VPG multiplexing equipment, such as the Ventura VS411 or VS811, or the BRAVOnet VPG9000."

Source: BroadcastEngineering

Doremi Breaks the Price Barrier for HD Video Recording and Playback

"Doremi Labs introduces the affordable V1-UHD/LE disk recorder for A/V applications. The V1-UHD/LE's real-time recording excels in A/V applications where the video material is updated frequently.

The V1-UHD/LE is a full-featured, stand alone uncompressed 4:2:2 HD-SDI video disk recorder. The V1-UHD/LE can record up to 80 minutes of video on its two internal removable hard drives.

Applications for the V1-UHD/LE include theme parks, museums, concerts and other stage events. The V1-UHD/LE also excels in broadcast and post production applications were it can function as a drop-in replacement for professional HD video tape recorders.

The V1-UHD/LE's real-time recording of HD video is particularly valuable in A/V applications where the video material is updated frequently. Until now, only HD video media players provided affordable HD video playback. However, without the ability to record they are impractical in today's fluid live show environments.

The V1-UHD/LE breaks through the price barrier and provides a practical solution for A/V projects that require a real-time HD video recorder. It provides uncompressed video quality for an unbeatable combination of features and image quality."

SanDisk Fuels the Next Generation of Professional Video

"SanDisk today launched the SanDisk Express line of high-performance flash memory products, based on the ExpressCard technology standard. The first product in the SanDisk Express line is the SanDisk ExpressCard, a flash memory card designed for a new generation of professional camcorders that record to ExpressCards rather than magnetic tape, hard discs or optical discs.

The SanDisk ExpressCard is expected to be available in November, in 8 gigabyte (GB) and 16 gigabyte capacities. Recording time for high-definition video capture, at 35 megabits per second, will be approximately 30 minutes on the 8GB card and 60 minutes on the 16GB card.

Sony is the first major video equipment manufacturer to adopt ExpressCards as video recording media, with its new XDCAM EX camcorder. SanDisk and Sony have jointly developed SxS, a specification to verify that ExpressCard memory cards will support the high-speed performance required for professional video. The SanDisk ExpressCard carries the SxS logo, and is expected to be fully compatible with the XDCAM EX, which has two ExpressCard slots.

ExpressCard is a standard created by the Personal Computer Memory Card International Association (PCMCIA) as a successor to the PC Card standard. By connecting directly to a computer’s PCI Express bus, ExpressCards can read and write data at least 2.5 times faster than PC Cards. Also, ExpressCards are half the size of PC Cards – allowing slimmer designs in notebook computers and ExpressCard-based camcorders.

Solid-state recording using flash memory is widely viewed as the future of video. Camcorders become lighter, more durable and gain battery life without the many moving parts required for turning tape reels or disc spindles. Digital video can also be quickly transferred into computers for processing with non-linear editing (NLE) applications.

The SanDisk ExpressCard is expected to be available in November in North America and Europe, in two capacities: 8GB, with a manufacturer’s suggested retail price of $499.99 in the United States; and 16GB, with a U.S. MSRP of $899.99."

Source: SanDisk

3D Biz Ex Exhibitors to Feature Cutting-edge 3D Display Technologies

Exhibitors at the upcoming 3D Biz Ex, September 18-19, 2007 will be featuring the latest in cutting-edge 3D display technologies. 3D displays "have to be seen" and the assembling of many 3D displays in one exhibition hall will provide 3D Biz Ex attendees with an opportunity to experience and assess the different 3D display technologies. This is a rare event - most 3D displays are shown only at specialized vertical market events and rarely in close proximity.

See below for a list of some of the exhibitors and the 3D products they will be exhibiting :

DDD will be exhibiting a range of mass-market 3D content and display solutions for PC, mobile telephones and television. The solutions, marketed under DDD's TriDef 3D brand include :

- Sharp Corporation's AL3D 'glasses-free' 3D notebook PC that includes DDD's TriDef DVD Player that converts conventional 2D DVD content to 3D automatically. DDD and Sharp entered into a licensing agreement in October 2003 for DDD to provide a range of 3D software solutions for Sharp's 3D notebook computers that are sold in Japan and the United States.

- A Cingular 2125 (HTC Faraday) mobile telephone handset equipped with an Ocuity 2.2 'glasses-free' 3D display and DDD Mobile. DDD Mobile is DDD's comprehensive mobile phone content solution that has recently been licensed to one of the world's top five mobile handset manufacturers. DDD Mobile performs real time conversion of photos and videos on the handset and also supports the download of premium 3D mobile content.

- DDD's TriDef Vision set top box together with an LCD TV equipped with Arisawa Manufacturing's Micropol polarizing material. Vision converts conventional video signals from DVD players, cable, satellite and games consoles to 3D automatically and is a key component of the TriDef 3D TV solution being marketed to leading consumer electronics companies by DDD and Arisawa. Arisawa's polarizing materials form the basis for today's 3D Digital Cinema solution that is marketed by RealD.

i-Art will be exhibiting its "Auto3D Display" is a device of Autostereoscopic Display or a 3D LCD Monitor, which is prepared for those who need a 3D display without glasses for their specific applications like 3D Navigation, 3D Kiosk, Advertisement, Education, Entertainment, Scientific Research, Commercial 3D Presentation, etc. It is positioned as a dedicated 3D display device for professional and commercial use. i-Art also offers a series of professional authoring tools for your options to facilitate producing multiple-view 3D images :

- The "Cinema3D " is an economic and cost-effective 3D projection solution with just a single DLP projector for small business sites, educational training, learning and home entertainment purposes. It is basically composed of a "Cinema3D Card" with two pairs of wireless 3D Glasses, one Infrared Emitter Unit and a "Cinema3D Player".

- The "EZ3D Photo Print" is basically designed for those who have photo printer and digital camera, and want to do something amusing and special for the photos. Indeed, it can help you easily create 3D photos with your existed normal 2D photos.

Dolby 3D Digital Cinema is an exciting extension of Dolby Digital Cinema, an established, proven technology. Dolby continues to revolutionize the cinema experience by developing a new 3D solution that meets the needs of exhibitors, filmmakers and moviegoers.

Eclipse 3D Systems will exhibit a novel 3D format for 3D cinema and home theater. Four primary colors are used to superimpose left and right-eye images. This format produces full-color 3D when viewed through color filter glasses.

Barco will exhibit various display solutions available to comprehensively visualize information in high definition, stereo 3D and facilitate team-based collaboration. Barco representatives will open your eyes to ground-breaking 3D visualization technologies that can be used across a wide range of industries and applications to help companies increase productivity, minimize training requirements, and reduce visualization room support.

Sensio Technologies will exhibits its 3D S3D220 ASIC Chip, a 3D high definition decoder chip which also features JVC's unique real time 2D to 3D conversion technology. The chip decodes Sensio 3D content and formats it in a plurality of supported stereoscopic formats ranging from anaglyphic to dual stream and alternating images (page flipping). The Sensio 3D chip is designed for seamless integration in home theatre consumer products such as HDTV (plasma, LCD, DLP, etc.), DVD players and AV receivers.

Mitsubishi's latest innovations include x.v.Color powered by "6 Color Processor", a new HDTV industry standard with a wider color gamut for digital televisions. While most TVs use three colors, Mitsubishi uses six to deliver a wider range of rich, true-to-life colors and whiter whites. The new standard will broaden the range of colors, adding shades of cyan or bright green, which should lead to more natural-looking colors. This year the company revolutionized television design with its new "Ultra Thin Frame" cabinets, allowing the Mitsubishi 46-inch 1080p LCDTV to fit in the space of a 42-inch plasma.

Building on its rich history of innovative display technology, Planar has developed a line of stereoscopic 3D monitors to meet the demands of professionals in the geospatial intelligence, medical imaging, molecular modeling, oil & gas exploration, scientific visualization and other complex application. Planar's StereoMirror technology exhibits unsurpassed stereoscopic image quality, comfortable viewing and a simple design that is easy to setup and use.

Progeny 3D Imaging is a pioneer in delivering glasses-free 3D content for Auto-stereoscopic displays and will exhibit a content-rich and visually attractive production solution that is tailored specifically to clients' needs.

e-MDT will feature its 3D HMD solutions and stereoscopic display device, a one chip solution for 3D technology based on Micro Display Driver IC design technique.

The Pavonine Stereoscopic 3D Display makes it possible to view real 3D on a LCD monitor, which means the content literally jumps out of the screen and shows depth deep into the screen! Pavonine is offering displays that achieve this with the help of polarized glasses or also totally glasses-free. Screen sizes from 17" to 32", internal image formatting technology and 2D-3D switchablility make our Dimen and Miracube monitors the leading solutions in the 3D Display sector.

NewSight offers one of the most extensive 3D Screen product lines on the market, from 4" to 183".

3D Bix Ex 2007

"The 3D industry (stereoscopic, volumetric and holographic) is much more diverse and rich than most people realize with 40 distinct market and application segments. Insight Media (IM) and the US Display Consortium (USDC) have organized the 3D Business Symposium & Exhibition (3D Biz-Ex) to create a “Big Tent” environment that will bring together developers, providers and customers in all of these 3D market/application segments."

Screen International’s Digital Cinema 2007 Conference

"The day that the cinema industry becomes completely digital is no longer a dot on the horizon. The debate is not just about how we get there, but how the film industry will work when we do.

- What form will the cinema audiences of tomorrow take ?
- Will alternative content, liberated by the digital format, be the saviour of exhibitors ?
- How will new formats such as 4K fit into rollout initiatives ?
- Will the rebirth of 3D both stimulate audience growth and stem piracy ?
- Will digital projection expand content choice or simply drive the costs down for the mainstream ?

These questions and many more will be addressed and answered by the industry’s key professionals at Screen International’s Digital Cinema 2007."

Harry Potter and The Order of The Phoenix: an IMAX 3D Experience Sets New Record

"IMAX Corporation and Warner Bros. Pictures announced that Harry Potter and the Order of the Phoenix, which has grossed more than $906 million worldwide to date, continues to break IMAX box office records through its 7th week. The IMAX 3D release, which has shattered multiple IMAX box office records, has now earned more than $24 million on 91 IMAX screens domestically and more than $11 million on 52 IMAX screens internationally. The worldwide IMAX total is now more than $35 million with an impressive per screen average of $243,000 making it the highest grossing live-action Hollywood IMAX release.

IMAX Corporation used its proprietary 2D to 3D conversion technology to transform the film's finale into an IMAX 3D Experience, the most immersive cinematic 3D in the world. The film has also been digitally re-mastered into unparalleled image and sound quality of The IMAX Experience with IMAX DMR (Digital Re-mastering) technology."

Source: Stereoscopy