Dolby 3D Digital Cinema Expands Worldwide as Demand Grows for Digital 3D
Shipments of Dolby 3D Digital Cinema units have reached more than 500 in 24 countries since its market debut less than a year ago in October 2007. Dolby continues to add new 3D screens in North America and has emerged as a leading 3D solution in Europe and Asia.
In Europe, the company has increased the total number of Dolby 3D system shipments to 280 in countries such as Germany, Italy, Poland, and Russia. Similarly, in Asia, Dolby has shipped approximately 100 Dolby 3D systems, leveraging its network and distribution outlets in the Far East. The anticipation of 3D movies to be released in Asia has led to a number of deals, including T-Joy of Japan and Gateway Cineplex in the Philippines, among others.
Since its introduction in 2007, the number of Dolby 3D system installations in North America has grown to about 150. Dolby 3D has seen growth in key US markets in the west, mid-west, and southern regions, bringing Dolby 3D to large and independent chains including ArcLight Cinemas, Hollywood Theaters, Malco Theatres, Marcus Theatres, and Warren Theatres.
Source: BroadcastBuyer