Wild Bunch launches 3D label kicking off with Oceans

Wild Bunch is going 3-D. The French sales, distribution and financing outfit will create a new label, Wild Bunch 3-D, under which 3-D films will be distributed and sold. The new arm is to kick off with Oceans 3-D Into The Deep from filmmaker brothers Jean-Jacques and Francois Mantello and presented by Jean-Michel Cousteau.

The $13m film –the first feature-length docu-fiction film shot entirely in Digital 3D - will be completed by the end of April and could see a special screening in Cannes. It will be released on about 60 prints in France this summer, Wild Bunch’s Vincent Maraval told Screen.

Wild Bunch 3-D will aim to propose one 3-D title per major market and will also encourage independent filmmakers to embrace the new trend. “We want to develop an independent expertise in 3-D and not leave it to the studios. We have asked all of our producers to develop 3-D films,” Maraval says, effusing, “When you see these movies you say ‘wow, people will come back to the cinemas.’ It’s the same revolution as going from black-and-white to color.”

Source: ScreenDaily