BitTorrent Announces Delivery Network Accelerator (DNA)

"BitTorrent, home to the global standard for delivering high-quality Internet media, today announced the general availability of the BitTorrent Delivery Network Accelerator (DNA) service. BitTorrent DNA is a peer-accelerated content delivery service that provides consumers faster, more reliable, more efficient access to rich content through downloads or streams. Brightcove, an Internet TV platform leader, will be the first to integrate BitTorrent DNA to accelerate the delivery of instant-on, broadcast-quality streaming video to their customers.

The new BitTorrent DNA content delivery service is targeted at the needs of commercial content publishers including media companies, software firms and video game publishers. Content publishers recognize that the heavily centralized Internet infrastructure currently in place adversely affects the consumer experience and business model for content distribution. Through years of networking innovation and refinement, BitTorrent DNA is designed to be the ideal solution for publishers seeking ways to overcome the obstacles associated with centralized content delivery, such as slow downloads, choppy video streams, and inefficient use of network infrastructure. BitTorrent DNA provides fast downloads for large files like feature-length movies, games, software programs, and makes it possible to easily stream broadcast-quality video.

BitTorrent DNA works seamlessly with pre-existing web infrastructure, which makes it easy to implement. It can leverage traditional content delivery networks (CDNs), origin servers or data center solutions, at the same time enabling content publishers to shift as much as 80 percent of content delivery to a secure, managed peer network. This peer network acceleration dramatically improves the speed and reliability of content delivery, while also greatly reducing bandwidth usage and costs. By employing this hybrid approach of combining peer-to-peer (P2P) technology and traditional content delivery, a content publisher can deliver rich, high-quality content, as well as successfully implement new business models such as ad-supported video and try-before-you-buy online games--all without compromising user experience, reliability and performance.

About BitTorrent DNA
BitTorrent DNA is a peer-accelerated content delivery service that enables faster and more reliable downloads from websites, providing users access to richer and higher quality content, and ensuring a superior user experience for streaming video and many other applications.

BitTorrent DNA is specifically designed to be lightweight, unobtrusive and network friendly.

BitTorrent DNA:
- shifts the delivery of the content to a managed peer network, resulting in faster, more reliable content delivery, with disruptively lower content delivery costs;

- seamlessly overlays any existing host and origin infrastructure, requiring no additional hardware or changes to content management systems;

- scales organically with demand, providing a consistently high-quality user experience even when demand spikes unexpectedly;

- provides reporting tools and client telemetry to give visibility across all deployed content delivery solutions, including third-party content delivery networks (CDNs);

- is designed and managed as a secure, private delivery network for a publisher’s content, providing superior control, performance and Quality of Service (QoS).

BitTorrent DNA is available today. Pricing is flexible whereby customers only pay for gigabytes of data delivered by the managed peer network."

Source: BitTorrent