China to Pilot 3D TV Shows this Year

China will start trialing the broadcast of 3D TV shows in some cities this year, said Du Baichuan, a deputy chief engineer of the State Administration of Radio, Film and Television (SARFT), the Guangzhou Daily reported Wednesday.

The SARFT is preparing a standard for the country's 3D TV industrial chains, and its technological base is almost ready, Du said.

The recent successes of 3D movies are attracting consumer electronics enterprises, which hope to profit from the 3D family entertainment sector, Xie Biao, vice president of Sony Corp (China), said Tuesday, adding consumers are eager to have a 3D cinema in their home.

By Zhang Jiawei, China Daily