Servus Goes for Old-Fashioned 3D

The Austrian commercial TV channel Servus TV has started broadcasting videos in 3D using the old anaglyph system. Servus is sending out the coloured (amber and blue) glasses to see the 3D effect to viewers in German speaking territories at no charge. At the moment only short videos are broadcast in between regular programming, but the channel also plans longer 3D broadcasts.

Using the old system, which broadcasters in the past have used on rare occasions, no special receivers are needed, just a pair of simple glasses. There is of course no connection with the various new 3D TV systems currently under development, but it gives the Red Bull owned broadcaster a much needed PR boost.

Last November, the UK’s Channel 4 ran a week of 3D programmes using the anaglyph system, a move criticised in some quarters for confusing the market.

By Robert Briel, Broadband TV News