RealD Aligns with Sony, JVC, Samsung, Toshiba, Panasonic and DIRECTV for 3D TV

RealD announced agreements with some of the industry's top consumer electronics brands including Sony, JVC, Samsung, Toshiba and Panasonic, and DIRECTV, the world's most popular television service, to support the stereoscopic RealD Format for the delivery and display of high definition 3D in the home. Many of these companies will also work with RealD to develop premium active (shutter) glasses and passive glasses compatible with their 3D-enabled displays.

RealD, having worked with Sony on 3D cinema applications for years, recently announced an alliance for the integrated support of the stereoscopic RealD Format into Sony's BRAVIA LCD high definition TVs and other upcoming consumer products, as well as with JVC for its LCD monitors, Samsung for its line-up of 3D TVs, Toshiba for its REGZA LCD TVs and Panasonic for the company's Full HD 3D VIERA TVs. These RealD-enabled 3D TVs will have out-of-the-box capability to display content delivered in the RealD Format utilizing today's HD infrastructure and existing HD set-top boxes from RealD partners including DIRECTV.

Known worldwide for innovative active (shuttering) eyewear technology, RealD also recently announced that it is working with Sony, Samsung, Toshiba and Panasonic to deliver active 3D eyewear compatible with each company's RealD 3D-enabled displays. The world's top provider of passive 3D glasses, RealD will also work with JVC for passive 3D glasses compatible with their Xpol technology based monitors.

The RealD Format is a proprietary version of a side-by-side 3D format that uses a unique set of technologies to multiplex a left-eye and right-eye 3D image stream into a single channel. The RealD Format is capable of delivering high definition 3D content to any 3D-enabled display type using today's HD infrastructure across cable, satellite, packaged media and the internet (H.264, Windows Media and MPEG2 compatible).

Source: PR Newswire