Harmonic’s Video Transcoding Solution Integrates YouTube Fingerprinting

Harmonic Inc. announced that its Rhozet Carbon Coder transcoding solution can now be used as a delivery platform for generating ID files for YouTube’s Content ID System. This development allows Carbon Coder users to automatically generate an ID file or so-called “fingerprint” of the video content they own during the transcode process. Using YouTube’s Content ID System, they may then upload these ID files to YouTube and use them to automatically identify their content in user-uploaded videos on YouTube and apply “usage policies” that have been specified by the content owners regarding how they want matched content to be handled by YouTube, such as monetize, track usage statistics or block content.

Unlike previous content protection methods, the integration of fingerprinting into the transcoding process results in a faster, more simplified approach for automatically tracking and protecting content. With this process, actual content does not have to be delivered to YouTube in order to be protected – only the fingerprint is delivered. The producers of a television series can, for example, fingerprint content while in production. Once an episode has been aired, the owners could then choose to allow it to be shown on YouTube and share in the advertising revenue generated by that episode, or to block it from YouTube. In addition to fingerprinting, the YouTube team has integrated YouTube-specific format presets into Carbon Coder to ensure that content being delivered to YouTube meets quality and consistency standards.

Rhozet Carbon Coder is a universal transcoding solution used by leading media companies including Ascent Media Group, British Sky Broadcasting (BskyB), Lifetime Networks and MTV. It facilitates the creation of multi-format video for Internet, mobile and broadcast applications. As part of the transcode process, Carbon Coder handles an array of critical operations including SD/HD and PAL/NTSC conversion, logo insertion, color space conversion, color correction and Closed Captioning extraction. Multiple Carbon Coder nodes can be configured as a rendering farm to accelerate the workflow and provide automated processing for high-volume transcoding.

Source: BusinessWire